On February 14, Easyhome and Tencent Advertising reached a strategic cooperation. Representatives from both sides, including Wang Ning, Executive President of Easyhome, and Luan Na, Vice President of Tencent, attended the signing ceremony. They stated that in the future, the two parties will carry out digital upgrade cooperation focusing on three key business areas in home consumption: "communication digitization, operation digitization, and brand digitization." Beyond basic advertising and customer acquisition enhancement, they will deepen collaborative capacity building, achieve shared data capabilities and breakthroughs in ecosystem cooperation, jointly explore the deep integration of the digital economy and the real economy, and work together to promote industry development.
